BlueGuard Duct Cleaning, serving the Oshawa and Whitby area, sought to increase its digital footprint and capture more high-intent local leads. The goal was to dominate both traditional Google Maps results and emerging AI-generated search responses.
The campaign focused on optimizing BlueGuard’s Google Business Profile (GBP), website re-organize, and establishing authority signals to trigger AI recognition. This involved highlighting their NADCA certification, managing reputation, and optimizing service listings for residential and commercial cleaning.
August - October 2025
Website Design, Local SEO, On Page SEO, Technical SEO, Off Page SEO
The impact of these Local SEO efforts was immediate and measurable between August and October 2025:
Explosive Traffic Growth: According to performance data, BlueGuard achieved a +105.6% increase in website clicks directly from their Business Profile compared to the previous period. The click trajectory shows a steady climb, proving consistent engagement.
AI Search Dominance: BlueGuard successfully secured the top recommendation spot in AI-generated search results. When users search for “best air duct cleaning company oshawa,” AI models now list BlueGuard first, citing their 4.9-star rating (91 reviews), transparent pricing, and specific services like furnace blower and dryer vent cleaning.
By effectively leveraging Local SEO, BlueGuard Duct Cleaning not only doubled their traffic from Google Maps but also future-proofed their business by securing a primary position in AI-driven search results.
Gorila Ad Digital Marketing Agency partnered with Gleemium, a home goods e-commerce brand, to transform their outdated Shopify storefront into a premium, high-converting digital experience.
The initial “Before Design” website (as shown in the image) relied heavily on jarring, aggressive “Flash Sale” banners and a cluttered layout. This design style, while promoting discounts, often diminished the perceived value and elegance of Gleemium’s products, resulting in a poor user experience and potential distrust.
Gorila Ad executed a complete visual overhaul, resulting in the “After Design” seen above. The new design prioritizes elegance, organization, and timelessness.
Premium Visuals: The new hero section features high-quality, lifestyle-oriented imagery and a refined headline: “Discover timeless elegance through a beautifully organized home.”
Enhanced Navigation: The header is cleaner, featuring a prominent search bar and subtle branding.
Clear Product Focus: The site now immediately presents “Best Sellers” with appealing product photos, integrating the products seamlessly into the sophisticated layout.
The redesign successfully repositioned Gleemium as a high-end, trustworthy brand. By moving away from aggressive sales tactics to focus on product value and a superior aesthetic, Gorila Ad created a platform that not only looks professional but is optimized to drive higher conversion rates and attract customers seeking quality home décor.
July - December 2025
Shopify Store Design, Product SEO
Client: Pawsome Pet Supplies, a newly launched e-commerce store specializing in unique, eco-friendly pet accessories (collars, leashes, toys, grooming tools, and pet beds).
Challenge: Pawsome Pet Supplies struggled to gain visibility in a highly competitive online market despite a well-designed website and quality products. Organic traffic was minimal, and sales were stagnant.
Objective: To improve organic search rankings, drive targeted traffic, and increase online sales through strategic SEO keyword research and implementation.
July 2022
SEO Keyword Research, On Page SEO, Website Audit
Client: A hypothetical travel agency specializing in tours to the Sundarbans mangrove forest
Challenge: Sundarban Travel, a relatively new online travel agency, struggled to gain visibility in search engine results for key Sundarban-related tour packages. Their website, while visually appealing, lacked fundamental on-page SEO optimization, hindering organic traffic and bookings.
Objective: To improve organic search rankings and drive qualified traffic to the Sundarban Travel website through comprehensive on-page SEO strategies.
August 2022
Website Design, On Page SEO, Technical SEO, Off Page SEO
Over six months, the technical SEO project delivered significant positive outcomes:
July — December 2023
On Page SEO, Technical SEO
Project Title: Shopify Store Search Engine Optimization (SEO) Enhancement
Project Goal: To significantly improve the organic search visibility and traffic for a Shopify e-commerce store, leading to increased sales and brand awareness.
Project Objective:
This project aims to significantly improve a WordPress website’s loading speed and overall performance. Through a comprehensive audit and targeted optimization techniques, we will enhance user experience, boost search engine rankings, and reduce bounce rates. Key focus areas will include image optimization, caching implementation, database cleanup, code minification, and leveraging Content Delivery Networks (CDNs).
July 2024
On Page SEO, Technical SEO, Website SEO Optimization
Project Objective: Enhance brand visibility, engage target audiences, and drive measurable business outcomes through strategic social media utilization.
Key Activities:
Focus: Identify and prioritize the most relevant social media platforms for the target audience to maximize reach and effectiveness.
March 2023
Social Media Content Create, Ads Set Up, Social Media Management
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